Editorial Packages for Ad Positioning

"must read" buzz

financial

technology

marketing

Editorial Closing
May 1, 2001

Ad Closing
Space: July 5, 2001
Materials: July 18, 2001

Editorial Closing
June 1, 2001

Ad Closing
Space: August 1, 2001
Materials: August 15, 2001

Editorial Closing
June 29, 2001

Ad Closing
Space: September 5, 2001
Materials: September 19, 2001

Editorial Closing
August 1, 2001

Ad Closing
Space: October 3, 2001
Materials: October 17, 2001

Special Feature

Top 100 Salespeople:
REALTOR® Magazine identifies the 100 top producing salespeople in the country based on a combination of sales volume and transaction sides closed over the last year. Plus, tips from these mega-performers on how to win big in real estate sales.

The 2001 REALTORS® Conference & Expo:
A year-round business resource, this issue features a list of exhibitors
at the world’s largest real estate trade show (in November), plus buying tips for their products and services

REALTOR® Magazine’s “Good Neighbor” Awards: We honor 10 REALTORS® for making their communities a better place to live. Profiles of the winners give readers ideas or how to enhance their own community involvement.

25 Hottest Trends in Real Estate: We identify the trends that made the industry sizzle in 2001 and ask which were a flash in the pan and which will stay hot in 2002.

Real Estate Focus

Let a Builder Expand Your Business: What REALTORS® need to know to capitalize on the new construction market. Plus, tips for successful partnerships with home builders.

Independents vs. Franchise:
In the battle for market share, large independent real estate companies often square off with national franchises. We take a measure of who’s winning the most business and why.

Cost vs. Value Survey: Cost and resale value information on common home remodeling projects, presented in conjunction with Remodeling magazine.

Outlook for 2002: Predictions from leading industry watchers about how the economy, Congress, and the courts will impact real estate in the coming year.

Buyer's Guide

2002 Auto Guide

Color Printers

Top 10 Products of the Year

Bonus for Owners and Managers
"For Managers" Edition

Get More From Your Sales Team: Per agent productivity is a key measurement of a company’s strength. See how your agents measure up, and find out how to motivate them to do more.

To Sell or Not to Sell:
As a sales manager, should
you be listing and selling
property in competition
with your sales associates? We explore the pros
and cons

Does Your Company Measure Up? NAR’s latest research on the make-up and profitability of the
“average” real estate firm is a vital benchmarking tool.

Tales From the Leading Edge: Profiles of three
innovative companies that are poised to make a big splash in the business in
the coming year.

Sales Tips: Get ‘em while they’re hot – super sales ideas from our top 100 salespeople.

nteractive version of our Business Resource Guide

Be a Good Neighbor: A catalog of community service ideas from our Good Neighbor award entries

25 Holiday Gift Ideas:
All for under $25, and just a click or two away.

Marketing Opportunities
& Bonus Distribution

Technology Buyer’s Guide
(polybagged with issue)


Ad Readership Study

REALTORS® Conference
& Expo

REALTORS® Conference
& Expo

Show Daily

REALTOR® Magazine

430 N. Michigan Avenue
Chicago, IL 60611
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For additional advertising information, please call (312) 329-8332 or e-mail msimon@realtors.org.
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